ABOUT US

RUBLINE

Started in 2008, RubLine has quickly become the choice of several companies looking for marketing and brand management with a personal touch. We are not bigger… and we like it that way.

Having over 20 years in sales and marketing, founder Chase Rohlfsen had seen all too often the swift decision-making and cookie cutter marketing approaches that many of the large firms across the country took time and time again with their clients. One size does not fit all. Utilizing many resources in different venues is what makes us unique. Each project is unique and that requires unique resources. Each piece is sourced to best fit the project.

“You have to get to know your client, what their goals are, what does their product or service do and how does that product or service benefit the end-user. I can truly say we get to know our clients so well… they become our friends.” - Chase Rohlfsen

Chase Rohlfsen and his family live in Northeast Iowa. Born and raised in the heart of the Midwest and a dream state for Whitetails. He will be the first to admit he is extremely blessed with a family that shares a passion for the outdoors. Every day is an adventure.

Being able to mix business and personal has been a long-time dream of mine. Not only do the Team and I get to find creative ways to brand products and services, but many of them are items we use every day!! I can’t think of a better way to get to know your customer and how to promote them.

OUR TEAM

CHASE ROHLFSEN
With over 20 years in Sales and Marketing and starting his career with General Motors, Chase’s passion for the outdoors was an easy transition into building brands and turning heads. Taking a careful strategic approach with balancing smart financial spending quickly made he and his firm a top choice for small start-ups all the way to large established companies looking to make a bold statement in the industry.  From initial strategy to execution, Chase has built a team that delivers results.

BRIAN SMITH
Brian is a hunter-turned-marketer passionate about how storytelling and targeted messaging create business-changing content. As RubLine’s VP, his main responsibility is implementing digital marketing strategies that help his clients increase brand awareness, generate revenue and acquire new customers. When he isn’t working, you’ll find Brian in the woods with his camera, at local tractor pulls and most importantly spending time with his family.

MIKE HECHT
Better known as Big Mike, Mike handles the day to day activities of the office as Partner Relations. Mike grew up hunting the big timbers and great lakes of Michigan. Coming to RubLine in 2016 Mike has quickly become the key communication point between our relationships with Television, Print, and Digital advertisers. His passion for new products and success in the field is a key to our office as we develop new strategies around our client’s goals.

CHAD BILLICK
Graduating from the University of Northern Iowa and having run large sales teams for major corporations such as Wells Fargo and Wachovia, Chad was a great fit as RubLine expanded. Chad’s extensive background in sales strategy and brand growth has proved to be very beneficial to our clients and the whole RubLine team. Chad runs our SE division and resides in Charlotte, NC.

MARK WATSON
With over 30 years of expertise in managing the production of creative projects including photo, print, web, and video, Mark has always been a designer at heart. In addition to his attention to detail, Mark is proficient at managing multiple, complex projects accurately and under tight deadlines. RubLine Customers have come to know Mark as being a consistent and dependable resource for creative solutions while remaining within budget. As a creative problem solver, Mark is constantly updating his skills to stay current in the ever-changing media market arena. When not in the office, you will usually find Mark on a bicycle riding the gravel roads of Northeast Iowa.

DAVE GRAHAM
Dave Graham is never without a camera in hand. Dave has grown up in the Iowa woodlots and is always looking for that perfect shot. Taking new unreleased products to the field to test and shoot is where you will find Dave most of the time. Always providing a vast amount of images and video for new product releases we count on Dave for that field shot.

KEEGAN ROHLFSEN
Keegan is the youngest team member however he may have the second highest shutter count in the company.  In school for Digital Mass Media as well as working full-time, Keegan has a bright future.  Running cameras and cutting edits is his specialty.  Keegan lends a perspective of the younger consumer and how media influences them and impacts their lives.  His angle is always welcome here as his generation is the future consumer… making the right impression early is crucial.

GRANT DARRAH
Grant “the man” himself is rarely seen as his location never changes… 6″ from a computer screen but his work is published all over the world. Grant’s creative on website builds, catalog creation and ad builds brings new life to existing brands and fast forward notice to new brands. Grant plays a crucial role in all areas of creative support for RubLine.

MICHELLE SMITH
Michelle is a dedicated and creative Social Media Assistant with expertise in digital content strategy development, reputation management, account maintenance, and marketing. She has experience creating fun, innovative and exciting social media accounts that grow client audiences and create brand awareness. When she isn’t in the office you will find her at her daughter Alayna’s sporting events.